Piazza LA • Where Ideas Meet
Piazza Los Angeles offers a unique and organic approach to the marketing, identity, and promotional needs of your business. We work with you to lay the groundwork for growth of your business advertising and communication efforts.
we offer the following services to create excitement, an original voice, and a strong personality to your project/product/business:
Web Site Design (view portfolio) and Social Media Integration:Don't leave it to chance or whim! Your website is an ever-changing and growing enterprise. Piazza LA makes your platform quick and adaptable to changes. With a set up fee and monthly all-inclusive charges, you will have a clear view of your web development budget.
Brand & Identity design (view portfolio) : Your logo is your first impression! Translating business requirements into an intuitive message, your logo is a small visual indicator which tells the larger story of who you are and what services/products you provide.
Advertising & Promotion (view portfolio): There are many avenues to promote your business, and many ways to creatively express your message. Print media including brochures, catalogues, advertising and direct mail send viewers to your website.
Presentation Design (view portfolio): From multimedia shows and trade show booths, sales kits, web based learning, sales collateral, and product promotions, your presentations should be at zen with your message and your viewer.
Design: Like a good chef, a designers starts with basic ingredients then whip, whisks, and works them into a visually pleasing and tasty feast that also fills the void. From package design, set design, signage, to you-name it, we'll design it with clarity, energy, and direction.
Recent Web Development Projects: ecommerce • business outreach • medical blog
Finding the avenues to promote your business or project is almost as involved as developing the actual creative. Who do you need to talk to and what are they looking at right now? Only once you've answered those questions can you begin targeting the creative output to appeal to this group – and that's where the fun begins! Your advertising will have multiple platforms with selected creative for each. Instant statistics can tell you which market is responding, and which vehicles are getting the most action.
Can we call it something else? Advertising gets a bad rap most of the time, but if it's done right it's entertainment, not interruption. When it's delivering a clear message and promoting your business correctly it will bring the results you're looking for.
You can't wait with advertising, you need to be promoting your business as of yesterday! You have one glance, a nanosecond to impart your idea and make the viewer become a user.
The 4 C's of identity messaging: Crisp, Concise, Consistent, Content-driven. Add a flash of intrigue and a splash of immediacy for a message that will grow new audiences.
Crisp: Does it quickly impart a message? Is it memorable? Or does it confuse your viewer?
Concise: iIs it pointed directly to your business message?
Consistent: Sometimes predictable is a good thing! When your users know what to expect, they will e confident in recommending you to their own social network.
Content-driven: This is the fertile area of your strategy, the part that is growing and changing with the growth of your business. Your message may not change, but how you deliver it can be new and invigorating which keeps your users engaged. Developing content that is solid, rich, and educational will reflect on your business.
Developing a logo that delivers a second look, an eye-catching moment is well-worth investing in. The logo is an immediate introduction to your business. A logo tells a story, your story.
We build things too! From set designs to trade show booth graphics, hard copy proposals, and multimedia presentations, Piazza LA will send your message into the world with excitement, precision, and clarity.
Your social media quest begins with the organic linking of your web site, print & online advertising, and brand identity. By keeping this ecosystem of potential interaction lively and ever-changing, you'll grow a new audience while keeping your current users engaged.
Whether you offer a product or service, your objective is the same: create a long term relationship with your customer. Find out not only what they (say) they need, but how they interact with your product after purchase, how your service is impacting their business strategy, how your business can continue to interact with them after the initial contact. Create an organic path from pre-sale to satisfied customer referrals.
Social media alone will not grow your website! A twitter feed on you main page can end up degrading the message of your site, especially if it's not consistently maintained. Unless you have a committed voice behind your twitter account, you can end up doing more harm than good. There are many instances of the "wrong thing" being carelessly tweeted, and the follow up media storms and apologies are well documented.
Used correctly, the social media avenues can offer you feedback into your customers needs and wants, as well as bringing new followers onboard. As a business you are not looking for "friends," you're looking to grow your customer base. Social media is a serious advertising strategy, and should be treated as such.